My expertise and experience
With twenty years in the trenches of the marketing industry, I've learned how to make marketing simpler for small business owners.
Let's work together
Forget the jargon and complicated strategies – I'm all about giving you clear, practical advice that actually works. From getting the nuts and bolts of your marketing plan just right, to boosting your online presence, I'm here to help you understand your customers better and grow your business.
Working exclusively with small businesses, I offer expertise across a number of different areas providing expert advice to businesses on their marketing strategies, with the goal of helping them reach their target audience and improve their marketing performance:
RESEARCH & ANALYSIS
Customer research and insights
Social media audits and research
Survey design
PLANNING/STRATEGY
Campaign planning
Website strategy
CONTENT AND MESSAGING
Crafting brand stories
Customer personas
Customer journey
Content/copy production
DIGITAL MARKETING
Social media management
SEO/SEM
Website development
Online advertising
EDM marketing
SYSTEMS/TECH/DEV
Website design and development
Newsletter/email design
Digital/social platform set up
AI Martech Tools set up
Tools training and set up
SUPPORT SERVICES
Creative brief writing
Copywriting
Project management
Marketing delivery planning
Merchandise
Printing
My 20+ years of marketing experience
I've assisted all kinds of businesses over the years define their vision and identity, establish strategic marketing plans, implement new brands, build new marketing capabilities, get online, get social and grow their client base. Here is a selection. There are many more.
Industries
- Property
- Professional Services
- Travel and Tourism
- Education
- Financial
- Information Technology
- Consumer Goods
- Health and Wellness
- Professional Services
- Community & Charity
- Fashion
- Food Retail
- Property
- Web/Digital Agencies
Clients
- Paws4Paws Myotherapy
- The CookieBox
- Willoworks
- Feel Virtual Reality
- Denise Mokadsi
- Castan Child and Family Therapy
- Deckseal
- Avano Investments
- Verbatim
- CentraCX
- Southwest Child Therapy
- Yavneh College
- IBSA
- U1 Group
- Chic Empire UGG
- Sonos
- The Back and Body Clinic
- MeTreat Retreats
- Dreamcube Productions
Brands
- CPA Australia
- Law Institute of Victoria
- Leo Cussen
- Microsoft
- IBM
- Vantage
- Dance Holidays
- Jetstar
- Monash University
- Wesley College
- Melb. Business School
- NAB
- Bakers Delight
- In-House Agency Council
